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Publication

Mainstreaming behaviour change in biodiversity conservation

Authors: Veríssimo, Diogo, Ribeiro, Edgar, Perry, Laura, Wyman Roth, Noëlle, Ribeiro, Yuri,
Abstract

This document presents the findings of a comprehensive needs assessment conducted by the IUCN SSC CEC Behaviour Change Task Force. It is designed to provide a structured understanding of the challenges, opportunities, and actionable recommendations for integrating behavioural sciences into conservation strategies. The report aims to serve as both a diagnostic tool and a roadmap for advancing the application of behavioural sciences in conservation efforts.